Craig Black’s Pissed Modernism is an art-infused activism in type
The idea is to engage with people and create an environment that encourages debate and maintains an awareness and interest in socio-political issues. Pissed Modernism wants to encourage voter registration and participation in local activism within local communities through creating inspiring events that showcase a diverse range of artistic work and opinions that different groups can relate to” says Craig Black of his latest endeavor in type.
“Furthermore, so many illustrators and designers have a voice that far too often is never heard.
By allowing these creatives to showcase their work in an exhibition space out with the constraints of everyday commissioned work, Pissed Modernism want to allow them the creative freedom to make work that they care about on issues that are important to them. Another key aim of Pissed Modernism, is to help promote young artists and their work giving them a platform to showcase their talents. As one of the leading artists, Craig Black was tasked with creating a typographic mural within the exhibition space based at The Patriothall Gallery in Edinburgh, United Kingdom.
‘Triumph ≠ Trump’ is based upon the potential success and triumph that the United States and the world for that matter should be celebrating about when a new President is elected. Unfortunately with today’s climate and political issues worldwide, judgement calls have been quite diluted and the United States have ended up with ‘Trump’ and not a ‘Triumph’ which they should be celebrating about. The design was first created in digital format and then hand painted on to wall.
“Through knowing Craig, I am aware that he is passionate about championing students and their work and helping them into the industry. I am also aware that he has incredible work” says Marco Bevilacqua (Want Some Studio), Curator of Pissed Modernism. “When I saw the event space, I knew that Craig was right for and could be relied upon to deliver a centre piece for the show. One that not only aesthetically captured the imagination, but also tackled an issue within the current socio-political climate and would inspire the audiences that came to see it” he adds.
“The typographic element created a strong and relatable image that allowed people to instantly understand the event and its aims as a whole; gaining instant appreciation from all event goers. Within the exhibition the piece also stood out metaphorically to me and the visitors, reflecting the preoccupation of political debates with the ongoings in America. As the piece was so visually striking, it also mirrored the overbearing nature and domination of the Trump administration within the current political landscape and discussions in the UK.”
Art Direction / Design & Typography | Craig Black
Creative Team | Craig Adams and Nicola Roberts
Photography | Nicola Roberts
Tags/ craig black, pissed modernism, exhibition space, the patriothall gallery, typographic mural, triumph ≠ trump