Imaginative ad using the newspaper's type in a creative twist
The Colombia-based designer Felipe Salazar came up with an incredible idea for advertising a kitchen brand in a newspaper. Instead of creating something flashy, he decided to embed the kitchen right into the classified ads page. A simple, yet genius, arrangement of text, columns and white space creates the optical illusion of a three-dimensional kitchen hidden in the page. The result is really eye-catching and makes us think: Finally, an ad that stands out!
Via Felipe Salazar
Tags/ graphic design, newspaper, advertisement